Allan Starr
Allan Starr founded Marketing Partners in 1976. The firm provides local, regional, national and international strategic marketing, advertising, public relations and sales promotion services for a diverse client list. He also has been a nationally known photographer, award winning copywriter and editor/publisher of national trade magazines. <a href="http://www.markpart.com">http://www.markpart.com</a>
Articles by this Author
Phoenix Marketing Perspectives: Is This a Missing Link?
- By Allan Starr
- Published 07/12/2009
- Unrated
Public relations in Phoenix and other top growth markets is very fluid For example, after being a member of Linkedin for a couple of years, I recently found the time and decided to actually get involved with this venerable business/social networking site that was launched in May of 2003
Marketing in Phoenix - Making a Marketing Plan Work
- By Allan Starr
- Published 04/13/2009
- Unrated
The main reason that many marketing plans in Arizona or anyplace on else don't work is that they are not allowed to That is to say, most companies don't have an actual marketing plan
Strategic Marketing: Seven Steps to Effective Marketing
- By Allan Starr
- Published 04/13/2009
- Unrated
Step 1: Focus on your core product
An Arizona Advertising pro told me that a very successful e-newsletter entrepreneur has built his business around this mantra: "Prospects buy when they trust your value is applicable to them and believe your company is stable
Small Business Owners Will Lead the Recovery
- By Allan Starr
- Published 04/7/2009
- Unrated
How do You Spell Success?
- By Allan Starr
- Published 03/18/2009
- Unrated
Everyone spells this familiar word the same way However there is one notable difference
Marketing in Phoenix: From Marketing Partners the Case For Outsourcing
- By Allan Starr
- Published 02/18/2009
- Unrated
Results of a recent survey by the Yellow Pages Association revealed the following:
"Almost two-thirds of small business owners say they do not seek external marketing help"
What I find particularly interesting about this quote are the words "do not seek
- By Allan Starr
- Published 01/20/2009
- Unrated
I heard a pastor talk to a group of business people a couple weeks ago
Perhaps there were more than a few in the assemblage of about 100 who wondered just what it was that the preacher man could say that would have a bearing on them, particularly in a business sense